The 12th Man supporters’ club — recurring monthly income
A monthly subscription that turns supporters into members. Each month, every member is entered into the draw. Predictable recurring income for your club — and a sense of belonging for supporters who can’t make every match.
15% only when you raise10 minutes setupUK fundraising ready
Robin
Your fundraising co-pilot · 30 seconds to a plan
Recurring monthly
Set and forget — predictable income line.
Members not just donors
Builds belonging for distant supporters.
£2,000–£2,500 / month
For 200–500 recurring members at £5–£10.
Stripe Connect
Auto-billing, dunning handled, audit-ready.
How it works
Four steps to live
Set the monthly subscription price
Typically £5, £10 or £20/month. Robin builds the signup page in 10 minutes.
Supporters sign up once
They pay monthly via Stripe — set and forget. Every active member is automatically entered into every monthly draw.
Draw monthly
Same date each month. Cash prize, signed memorabilia, or experience prizes. Winners notified by email and SMS.
Recurring income lands in your bank
Predictable monthly income — minus the 15% platform fee and Stripe processing.
Newport County
12th Man Supporters’ Club
Community-owned club fundraising — recurring monthly supporters’ club model that funds youth, community and matchday programmes.
Real examples
Verified PFW hosts running this format
Verified PFW hosts
Monthly supporters’ club models in operation
Community-owned clubs
Supporters’ trust monthly draws
Charity sustainer programmes
Recurring monthly draw with cause-led prizes
Typical revenue
Illustrative ranges — not guarantees
Based on verified host data — your numbers will vary.
£24,000/year predictable income
£30,000/year predictable income
Higher-value, premium experience
Who it's best for
Designed for these communities
Clubs with loyal but distant supporters
Expats, members who can’t attend home games, alumni — the supporters who want to give back monthly.
Community-owned and trust-owned clubs
The 12th Man / supporters’ trust model is a natural fit. Pairs well with formal trust membership.
Foundations
Sustaining donor base for your community programmes — predictable income that compounds month-on-month.
Compliance notes
Specific defensible claims — no fluff.
- 18+ entry verification built in at checkout
- GDPR-compliant supporter data handling
- Stripe Connect payments with full audit trail
- Trustee-ready reporting on every draw
- Free-entry route available where required by UK prize draw rules
PFW is not a Gambling Commission licensed operator — formats are configured to fit either a society lottery (where the host holds a licence or registration) or a free prize draw route. Robin will pick the right one for you.
What you'll need
Five things, ten minutes
- Ticket price (typically £1–£5)
- A prize or prize structure
- A way to reach your supporters (email list, social, matchday programme, website)
- A bank account — connected via Stripe Connect (10 minutes)
- About 10 minutes to chat with Robin and go live
FAQ
Common questions
How is this different from a 100 Club?
What happens if a supporter’s payment fails?
Do we need a licence?
How do we keep members engaged month after month?
What does it cost?
Couldn't find your answer? Chat with Robin — she'll help in under 2 minutes.
Chat with RobinSet yours up in 10 minutes
Chat with Robin and have your draw page live today.
We read every one.
Related formats
You might also consider
The 100 Club — numbered monthly draws, rebuilt
Built for Sports clubs and Schools.
Read moreMembers-only draws — exclusive prizes for season ticket holders
Built for Professional sports clubs and Supporters’ trusts.
Read moreMulti-prize seasonal draws — 8–15 prizes, season-long sales
Built for Sports clubs and Schools.
Read moreJoin 2,500+ UK fundraisers
One fundraising tip a week
From the team behind 2,500+ campaigns. Unsubscribe any time.
Supporters can pay with
Tap-to-pay, card, or digital wallet — processed securely via Stripe Connect
15% only when you raise10 minutes setupUK fundraising ready