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Transparent pricing that actually makes sense

Our standard fee is 15% when you raise funds, plus card processing at cost. Grassroots clubs and community causes can pay what they feel. No setup, no subscriptions, no hidden charges.

Trusted by organisations across the UK & beyond

Hitchin Town FC
Manchester Storm
Kalamata FC
Sydney FC
Wrexham AFC
England Rugby
Newcastle United
Crystal Palace
Hitchin Town FC
Manchester Storm
Kalamata FC
Sydney FC
Wrexham AFC
England Rugby
Newcastle United
Crystal Palace
West Ham United
Brentford FC logo
Burnley FC
Southampton FC
Fulham FC
Mansfield Town FC
England Football
Manchester City
West Ham United
Brentford FC logo
Burnley FC
Southampton FC
Fulham FC
Mansfield Town FC
England Football
Manchester City

£1M+

Total raised

2,500+

Organisations

15%

Standard fee — only when you raise

Nothing

Up front

What organisations typically raise on PFW

50/50 Draws — £1k–£5k per drawPrize Raffles — £2k–£10k per campaignMemberships — £5k–£50k/yrPrediction Games — £500–£3k per match

The bottom line

In three numbers

£850

Per £1,000 raised

What remains after our 15% fee — split 50/50 between your winner and your cause. Card processing at cost on top.

Nothing

Setup & monthly

No subscription. No credit card to start.

Only

When you raise

You pay 15% of money raised — and nothing if you raise nothing.

Standard

Nothing up front. Live in 10 minutes. We'll help if you get stuck.

15% + card processing at cost
  • Unlimited campaigns and ticket sales
  • Full platform access—all features
  • Card processing at cost (1.5% + 20p), paid straight to Stripe
  • Email and chat support
  • Built for UK fundraising rules
  • Real-time analytics dashboard
  • Custom branding and pages
  • Mobile-optimized campaigns

Email + chat support included from day one.

Most Popular

Enterprise

For organisations raising £50k+ annually

Custom pricing
  • Everything in Standard, plus:
  • Dedicated account manager
  • Custom integrations and APIs
  • Priority phone support
  • Advanced reporting and exports
  • Multi-organization management
  • White-label options available
  • Quarterly strategy reviews
What You Pay

Complete pricing breakdown

We believe in radical transparency. Here's exactly what you'll pay.

Grassroots special offer: grassroots clubs and community causes can pay what they feel — anything from nothing to the standard 15%, agreed in writing when you join. Card processing stays at cost.

Platform Fee: 15%

Covers everything: hosting, compliance, support, feature updates, and the team that keeps your campaigns running smoothly.

Example calculation:

Ticket sales£1,000
Platform fee (15%)-£150
Before payment fees£850

Payment Fees: 1.5% + 20p

Standard Stripe payment processing fees. These go directly to Stripe, not us. Required for secure card payments.

Continuing example:

After platform fee£850
Payment fees (est., 1.5% + 20p)-£25
You receive£825

Total effective rate: ~17.5% all-in. Card fees go to Stripe, not us.

What's included in the 15%:

  • PCI-DSS payments + ICO-registered data handling
  • Age verification and safer-play controls
  • Secure payment processing infrastructure
  • Unlimited campaigns and ticket sales
  • Mobile apps and responsive design
  • Real-time analytics and reporting
  • Email and SMS notifications
  • Customer support via email and chat

We don't add tips at checkout.

On GoFundMe a £10 donor pays £11.50 to give £9.50. On JustGiving a £10 donor is asked for £11+. On PFW, £10 means £10. Your supporters give what they intended to give.

Compare Platforms

How we stack up

A quick look at how others charge — full sourced comparison vs 11 platforms is one click away.

How others charge — at a glance

  • JustGiving

    0% platform fee + heavy donor tips at checkout (15%+)

  • GoFundMe

    0% platform + 12–18% donor tip prompts

  • Pitchero Fundraising Club Lottery

    40% fee (host keeps £6 of every £10)

  • Play Fund Win

    15% standard fee. No donor tips. No subscriptions — and grassroots clubs can pay what they feel.

All major payment methods accepted

  • Visa
  • Mastercard
  • Apple Pay
  • Google Pay

PCI-compliant card, Apple Pay and Google Pay via Stripe Connect — supporters pay the way they already know.

Transparent Pricing

Drag to see your real costs

Nothing up front. No monthly subscription. You only pay when you raise money.

Monthly Revenue

£5,000

£500£50,000

Platform Fee (15%)

£750

Payment Processing (Stripe)

£125

Total Fees

£875

After fees (82.5%)

£4,125

Assumes Stripe at 1.5% + 20p per transaction and a ~£20 average supporter purchase. Prizes are paid from what is left after fees.

How that compares (standard rate):

Play Fund Win
15% standard fee + card processing at cost (~17.5% all-in)
GoFundMe / JustGiving
0% platform fee + card fees; donor tips prompted at checkout
Manual (cash tins, spreadsheets)
Free but costs volunteer hours

Switching?

Switch from your current platform

Moving from JustGiving

JustGiving charges good causes no platform fee and prompts donors for a voluntary contribution at checkout. On Play Fund Win there is no tip prompt: supporters pay the ticket price they chose, and every ticket is a chance to win.

Based on each platform's published pricing. Our standard fee is 15%, only when you raise; card processing at cost.

Still on the fence? The questions our hosts usually ask are: "Is this legal for our club?", "How much will we keep after fees?", "What if it doesn't work?". Robin's answered every one of these — chat with her now.

Dean Lynn, Co-Founder of Play Fund Win

“Stuck? Email us directly. Most clubs are live in 10 minutes — if yours takes 11, we want to know why.”

Dean Lynn · Co-Founder · hello@playfundwin.com

Email reaches Dean and the customer success team — typical reply within one working day.

Nothing up front. Live in 10 minutes.

We'll help if you get stuck.

FAQ

Pricing questions

Start with nothing up front

No subscriptions. No credit card required to start. Only pay when you raise funds.