What is Play Fund Win?

Play Fund Win manages 5 data types including leads. Helps you organize, track, and share your work in 1 place for teams and solo users.

DRAW FORMAT — MATCH DAY

Match day draws — turn every fixture into income

Tie a draw to every home fixture. Sell on the gate, at the bar, in the programme, or online before kick-off. Drawn live at half-time. Built for football, rugby, ice hockey, cricket and any club with a regular home crowd.

Football clubsRugby clubsIce hockey clubsCricket clubsSports foundations

Chat with Robin See how it works →

15% only when you raise10 minutes setupUK fundraising ready

Robin

Your fundraising co-pilot · 30 seconds to a plan

Hi — I'm Robin. Tell me a bit about your cause and I'll suggest the right draw, ticket price and a realistic raise. Live in about 10 minutes.

Tied to every home fixture

Bolt onto programme + bar sales — no extra effort.

£400–£2,500 / fixture

For a 500-supporter crowd at a £2 ticket.

Drawn live at half-time

Big-screen reveal — instant fan moment.

Built for UK clubs

Stripe Connect payouts, audit trail per fixture.

How it works

Four steps to live

Set the fixture

Pick the next home game. Robin builds the draw page in 10 minutes — ticket price, draw time, and prize structure.

Sell before and during the match

Share the link in your programme, on social, on your website, and on the big screen. Or sell on the gate with a QR code.

Draw at half-time

A certified random draw picks the winner. Display the result live on the big screen or PA — instant fan moment.

Pay out and reset

The winner is paid automatically. Your share lands in your bank account. Robin rolls the draw over to the next fixture.

Featured host

Mansfield Town

Stags 50/50 — Field Mill

Stadium-wide match day 50/50 at Field Mill. Sold on the gate, at the bar and online — drawn live at half-time, every home fixture.

Verified PFW host

More case studies

Real examples

Verified PFW hosts running this format

Verified

Match day

Mansfield Town

Stags 50/50 — Field Mill

Verified

Match day

Sydney FC

A-League home fixture 50/50

Verified

Weekly home game

Manchester Storm

Storm Friday game-night draw

Typical revenue

Illustrative ranges — not guarantees

Based on verified host data — your numbers will vary.

Lower-league football

£0–£1,500 / fixture

500–2,000 crowd, £2 ticket

Championship / EFL

£0–£6,000 / fixture

5,000–20,000 crowd

Community rugby / cricket

£0–£500 / fixture

100–400 crowd

Ice hockey

£0–£2,500 / game

Friday night crowds, £2–£5 tickets

Who it's best for

Designed for these communities

Professional and semi-pro clubs

500–10,000+ home crowds. Match day 50/50 is the highest per-event raise of any format.

Community sports clubs

Sunday-league rugby, cricket, hockey — even 100-supporter crowds raise £200–£500 a fixture.

Foundations and community trusts

Foundation-run match day draws fund community programmes alongside the club’s own fundraising.

UK fundraising ready

Compliance notes

Specific defensible claims — no fluff.

18+ entry verification built in at checkout
GDPR-compliant supporter data handling
Stripe Connect payments with full audit trail
Trustee-ready reporting on every draw
Free-entry route available where required by UK prize draw rules

PFW is not a Gambling Commission licensed operator — formats are configured to fit either a society lottery (where the host holds a licence or registration) or a free prize draw route. Robin will pick the right one for you.

What you'll need

Five things, ten minutes

Ticket price (typically £1–£5)
A prize or prize structure
A way to reach your supporters (email list, social, matchday programme, website)
A bank account — connected via Stripe Connect (10 minutes)
About 10 minutes to chat with Robin and go live

FAQ

Common questions

Do I need a licence to run a match day 50/50?

It depends on the structure. Many clubs run match day 50/50s as society lotteries under a Small Society Lottery registration with their local council — quick and cheap to obtain. Others run them as free prize draws (with a free-entry route). Robin will help you pick the right route.

Can supporters buy tickets online before the match?

Yes. Most clubs split sales 50/50 between online (pre-match) and in-stadium (on the gate or at the bar). Online sales close at half-time when the draw happens.

How do we sell on the gate?

A QR code at every gate. Supporters scan, pay on their phone in 30 seconds, and they’re entered. No paper tickets, no float, no cash to count.

How is the winner announced?

Big-screen announcement, PA, or both — and the winner gets an email + SMS in real time. The transparency is what makes it work.

What if the winner isn’t at the match?

No problem. They still win — the prize is paid into their bank automatically. Most clubs find about 60–70% of winners are in the ground that day.

What does it cost?

Our standard fee is 15%, only when you raise. No setup, no subscriptions.

Can we run multiple draws per match day?

Yes — many clubs run a programme raffle and a half-time 50/50 side by side. Robin sets them both up.

Couldn't find your answer? Chat with Robin — she'll help in under 2 minutes.

Chat with Robin